Think Marketing IQ Blog

Subscribe via E-mail

Your email:

Follow Me

cta-essential-inbound-marketing-alt

freeevaluation2acta

Think Marketing IQ Blog

Current Articles | RSS Feed RSS Feed

Sales Videos Increase Likelihood to Purchase by 72%

 

Visual images are like duct tape, they stick to you long after words are forgotten. Video takes visual memory to the ultimate level, integrating two of our most prominent senses – sight and sound – to deliver messages with staying power. sales video, web video production

According to national research conducted by the Wharton School of Business, consumers are 72% more likely to purchase an online product when video is used. That’s the power of video. By engaging the 3 Vs of communication – Verbal, Vocal and Visual – video provides optimum connection between your sales team and potential buyers.

Over the course of three decades researchers studied human response to verbal and non-verbal communication and developed the 7%-38%-55% Rule, now an advertising industry standard, which describes how consumers evaluate information. Applying the 7%-38%-55% Rule to the 3 Vs reveals how messages impact consumers, whether it’s a face-to-face meeting, television commercial, online video or sales presentation:

    • Verbal. The words used account for just 7% of a person’s receptiveness to a communicated message.
    • Vocal. The presenter’s tone of voice is responsible for 38% of a message’s effectiveness.
    • Visual. By far the most critical element in message dissemination, non-verbal communication, particularly facial expression and body language, accounts for 55% of a message’s impact.

Adding quality video to your online marketing efforts allows you to capitalize on the considerable power of visual communication to draw customers and boost sales. It can reflect the personality of your company, setting you apart from the competition and ensuring that visitors remember you when they’re ready to buy. Check out these examples of Th!nkCreative produced sales videos and product videos to see the impact video can make for your business.

Comments

No less than that you are not necessarily saddled together with a top quality extremely costly designer Look-alike Purses and handbags, it is possible to not necessarily uncover the cardiovascular system to be able to chuck that, yet you may not believe deploying it probably due to the fact it’s sort and also kind is absolutely last week! Thus these kinds of Cookware Replica Handbags UK are usually very little just as the original even so they could be very inexpensive, particularly should you be buying a basic Look-alike Bags. Louis Vuitton Bags normally have their particular unique emblem or perhaps layout, and also there is certainly rubber-stamped or perhaps hand-stitched around the Fake Designer Handbags. remember that developers delight by themselves on their perform so they really wouldn’t enable their particular identify being inadequately created. Replica Rolex’s array can be excellent thus it appears that there’s plenty of Replica Watches to find out the following understanding that total their particular assortment can be a huge a single.
Posted @ Sunday, March 30, 2014 10:04 PM by Designer Handbags
Post Comment
Name
 *
Email
 *
Website (optional)
Comment
 *

Allowed tags: <a> link, <b> bold, <i> italics